El Seify Group: a contractor website rescued, made fast and maintained

The challenge
The company's website had been moved from a staging domain to its official address without cleanup: thousands of internal references still pointed to the old domain, images were served through an outside service or had gone missing, and demo content from the original template was still live. For a contractor whose buyers are plant owners and EPC firms checking credentials before a shutdown tender, a slow page with broken photos undermines trust.
What we built
- An audit of every published page and every file it references, to locate broken links, missing files and outside dependencies before touching the live site.
- Correction of all references that still pointed to the old staging domain, with a full backup taken first.
- Removal of every third-party image and delivery-network dependency; lost project photos were recovered and are served from the company's own domain.
- A homepage performance rebuild: dozens of stylesheets combined into one, scripts minified, and images lazy-loaded with sized placeholders so the page no longer jumps while loading.
- All fonts self-hosted on the company's server, with no requests to outside font services.
- A modern, lighter image format (WebP) generated for the entire project gallery and served automatically to browsers that support it.
- Unused plugins and demo leftovers removed, and a monthly maintenance routine for platform and plugin updates with a backup before and verification after every change.
What the owner sees now
- Project galleries load from the company's own domain; no image depends on an outside service.
- Platform and plugin updates are applied monthly, with a backup before and page checks after, so management is not drawn into technical upkeep.
- The homepage renders without white gaps or layout jumps on mobile, where plant and procurement staff usually open the link first.
- A local copy of the site exists for trying changes before they reach the live domain.
Results
- 2,922 references to the old staging domain corrected in one pass
- 56 stylesheets combined into 1 and scripts minified on the homepage
- 576 gallery images regenerated in modern WebP format; monthly maintenance since July 2026
Questions buyers ask about this case
Did the website go offline during the rescue?
No. Changes were tried on a local copy first, a backup was taken before each step on the live site, and the pages were checked immediately after each change.
Why remove third-party image and font services?
Every outside dependency is a point of failure the company does not control. The images had already broken once when the staging domain was retired; serving everything from the company's own domain removes that exposure and speeds up loading.
What does the monthly maintenance cover?
Platform and plugin updates, cache cleanup, removal of extensions that are no longer used, and a check of the key pages after every update. Each round starts with a backup and ends with verification.
Tell us where you are today and we will map the next step.