Before you sign for a large bilingual company website, get the domain, hosting, CMS admin rights, code, backups and accounts in your company’s name, plus the words “no vendor lock-in”. The full ownership checklist, with a table of what to own and what can stay a service.
A temporary-staffing app in Egypt wants to spread in the market and asks which side to market to first. The answer: businesses first, in one city and one segment, then matching workers, then widen.
A chartered-accountant office with only a Facebook page wants new companies that need formation and ongoing accounting. Why the monthly retainer pays for marketing, and how to design formation so it converts.
A packaging factory owner asks for the expected cost per lead before signing. Why a number quoted before order value, margin and segment is a guess, how to compute your own ceiling, and how a 60-day test produces the real figure.
A wholesale fabric trader asked for a complete sales and marketing department from zero. What an agency can actually build (website, campaigns, CRM, reports), what only the owner can decide (team, commissions, targets), and the 90-day build order.
A CCTV, access-control and fire-alarm installer for factories wants leads that become site surveys and quotations, not followers and phone numbers. The buying path from trigger to contract, the channel for each buyer, the survey form, and the pilot that actually proves something.
